
Jane meets Liana & Claire for a chat about the trials and tribulations of being a woman in the estate agency business.
Jane Gardner is a distinguished professional with an impressive career spanning decades in the property industry. Beginning her journey as a sales negotiator for Connells Estate Agents in the 1980s, she has since demonstrated a remarkable trajectory, having worked in diverse settings including independent, franchised, and corporate estate agencies, as well as founding and leading several successful agency businesses.
In 2002, Jane founded Sewell & Gardner in Hertfordshire, growing it into a notable three-branch agency. Her hard work and dedication to excellence were recognised when the agency won the prestigious Sunday Times Lettings Agency of the Year Trophy in 2013. In a testament to her success, Sewell & Gardner was acquired by Countrywide plc at the close of 2014 for a record amount.
Jane’s contributions to the property industry extend beyond her entrepreneurial ventures. She is a respected writer and examiner for PROPERTYMARK QUALIFICATIONS, specifically for the L4 Residential Lettings & Property Management and Business Management exams. Her expertise and commitment to the field were highlighted when she became the first individual in the UK to pass the Level 4 Certificate in Residential Lettings & Property Management.
An advocate for charitable causes, Jane serves on the board of Agents Giving, the estate agency charity, where she is actively involved in spearheading initiatives that give back to the community. She has shared her wealth of knowledge and experiences at various industry events, including speaking at the Sunday Times Lettings Live conference in 2015.
If you would like to use Jane’s experience to help with any aspect of your business, you can do this via one-off Zoom sessions. Please note, however, that mentoring in this way is more effective if you can commit to a weekly or bi-weekly session for a minimum of 3 months. Before booking in a mentoring session, please book a Zoom initial consultation meeting – which is FREE – so that we can discuss your needs and make a plan!
A few months ago, I was approached by the editor of Propertymark Professional magazine, Steven Short, to be interviewed for an article “I wish I’d known” for the Winter (no 53) edition. In summary, the article provides insights into my journey in the estate agency field, my early embrace of digital marketing tools, my role in advancing industry qualifications, and my views on the importance of digital marketing in estate agency.
You can read my article HERE
During her years in estate agency Jane has worked alongside many influential people and now she brings her expertise to estate and letting agencies who are keen to be the best. Jane will help mentor the senior staff or directors, working on growth strategy, planning systems and processes to bring the agency to forefront of the agency industry in the UK. Jane helps to highlight areas of improvement, implement change in order to grow or work towards an exit strategy, ensuring that all compliance is covered.
Sewell & Gardner sales and lettings won over 40 industry awards from 2008-2014 including the prestigious Overall Letting Agency of the Year at The Times & Sunday Times awards in 2013, Best UK Small Estate Agency 2012 and the Gold Grand Prix Award for Best UK Sales & Lettings Agency at the ESTAs in the same year. Jane Gardner & Alex Sewell started the business in 2002 under the franchise of Parkheath, and re-branded to Sewell & Gardner at the beginning of 2010. With offices based in Rickmansworth, Chorleywood, Watford & Croxley Green, Sewell & Gardner continues as a sales agency now that the lettings business has been sold to Countrywide and re-branded as Hetheringtons.
Jane Gardner talking social media strategy with clients Maxine Lester from St Ives
All new clients will receive a ZOOM consultation appointment in order to discuss their particular requirements and for us to get a feel for the business, whilst ascertaining if we do indeed have the tools to assist you.
Our particular approach is based heavily upon the need for exceptional customer service and commitment from senior management, fully engaging all members of staff from part-time negotiators, accounts and administrative teams, through to property managers, lettings and sales consultants, and branch or regional managers. Without your full commitment to the ideas and plans we make, I’m afraid your investment with us will be ineffectual.
After your initial consultation, you will receive a brief overview of our meeting and the main points raised, along with our structure for moving forward and our hourly, daily or monthly rates as a guideline for further discussion. Jane’s time is limited and she is only available to work with one client at a time for consultancy, there may be a waiting list.