Looking to elevate your agency’s marketing strategy? Discover how SMARTER marketing objectives can transform your estate or letting agency by bringing clarity, focus, and measurable success to your campaigns. This essential framework – covered in the Level 4 Certificate in Property Agency Management (CPAM) – helps agency owners set realistic, strategic goals that drive growth, boost accountability, and keep your marketing aligned with business outcomes.
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Are you thinking about starting your own lettings agency? Whether you’re expanding an existing estate agency or launching from scratch, getting your setup right from day one is critical. In this practical guide, I’ll share everything you need to get your new lettings business off the ground — covering compliance, finance, marketing, and operations. Download the checklist today and build a profitable, future-proof lettings agency that buyers will love!
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Social media is no longer optional for estate and letting agents; it’s essential. But with ever-changing algorithms and fierce competition for attention, simply posting isn’t enough. You need a strategy. In this blog, we explore why social media matters more than ever in the property industry, how to use it to genuinely grow your local audience, and how tools like Metricool help streamline content planning, engagement, and performance tracking. Packed with real-world advice and tips from Social Angels, this is your no-nonsense guide to getting results online.
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